YOUR CLEAN SKINCARE ROUTINE: Cleanse, balance, and moisturize your skin to happily hydrated perfection with this clean skincare trio, which features a cleanser, toner, and face cream from our best-selling Holy Hydration collection.
INFUSED WITH HYALURONIC ACID: When used all together, you’ll give your skin a boost of skin-loving ingredients like Hyaluronic Acid, Niacinamide, and Peptides, plus essential moisture for a healthy, hydrated complexion.
FOR ALL SKIN TYPES: All of these products are made with hydrating, non-stripping formulas ideal for all skin types.

ULTRA-HYDRATING SKINCARE SET: e.l.f. Skin Hit Kit features our Hemp Seed Oil-infused skincare collection, rich in aminos and antioxidants to help nourish, hydrate and condition the skin. Includes 4 face products.
RICH, LUXE & CREAMY: Happy Hydration Cream is a rich, buttery face moisturizer infused with Hyaluronic Acid and Niacinamide to lock in moisture for lasting hydration, and feels like luxury on your skin.
NOURISHES & HYDRATES SKIN: All The Feels Facial Oil is a lightweight, non-greasy face oil infused with Squalane and Rosehip Seed Oil to help improve moisture and elasticity while delivering weightless yet effective hydration.

POWERFUL HYDRATION BOOST: For a powerful boost of hydration to the face and luminous skin, this award-winning facial moisturizer does it all. It’s packed with skin-loving ingredients that even out skin tone and replenish lost moisture for a firmed up, bouncy complexion.
NOURISHES & PLUMPS SKIN: Key ingredients include Hyaluronic Acid to help moisturize for a plump complexion, Niacinamide to minimize pores & even out skin tone, Squalane to improve balance & elasticity, and Vitamin B5 to soothe & hydrate skin.
FOR EVERYONE: Good for normal, dry, combo and oily skin types.

SKIN-SMOOTHING & GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
FOR ALL SKIN TYPES: Our Power Grip Primer’s formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores!)
MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.

PRIMER FOR LONG-LASTING MAKEUP: This e.l.f. primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application.
HYDRATING FORMULA: The formula is infused with grape and vitamins A, C, & E to help boost complexion and hydrate your skin.
GREAT FOR ACNE-PRONE SKIN: Great for acne-prone, combination, and oily skin.

INNOVATIVE COMPLEXION BOOSTER: Achieve a flawless glow with the only filter you’ll ever need. This makeup-skincare hybrid works to enhance the overall look of your skin for a glowing, dewy complexion.
CREATES A RADIANT COMPLEXION: The e.l.f. Halo Glow Liquid Filter creates a healthy-looking, more radiant complexion.
INFUSED WITH HYALURONIC ACID: Made with Hyaluronic Acid, which hydrates skin, Squalane, which moisturizes skin, and Finely Milled Powders, which blurs lines and pores for a smoother, soft-focus look.

High-coverage, longewearing and perfect for hiding those pesky spots and under-eye circles .
Gives your skin a boost of hydration for a satin finish which doesn’t flake.
Use the wand to apply concealer to desired areas and pat out gently with your finger, brush or sponge .

LIQUID HIGHLIGHTING WAND: Get glowing in seconds with a wave of this magic highlighting wand for dewy, radiant skin.
CREATES LIT-FROM-WITHIN GLOW: The lightweight liquid formula is infused with hydrating squalane to create that lit-from-within glow.
BUILDABLE & BLENDABLE FORMULA: Buildable highlighting formula effortlessly blends into skin.

ULTIMATE EYE PENCIL: The e.l.f. No Budge Retractable Eyeliner is a waterproof, retractable eyeliner that checks all your pencil liner requirements.
ALL-DAY WEAR: This product is creamy, ultra-pigmented, and has ultimate waterproof staying power.
INTENSE LOOK: We recommend you use this retractable eyeliner pencil on your lash line, waterline, or all over the lid for intense eyes that last all day.